Imagine we had a thermometer to measure body temperature but no understanding of the human anatomy. While the thermometer might tell us a person has a fever, it wouldn't help us understand why they are unwell or where the problem lies within the body. Without the knowledge of human anatomy—how the circulatory system, respiratory system, and nervous system are interconnected—we’d be unable to diagnose the root cause or administer an effective treatment. The thermometer, as useful as it is, would only scratch the surface of the issue.
Now apply this to enterprises. Today, we have powerful tools like Business Intelligence (BI) dashboards and analytics platforms that provide operational data. These are the equivalent of a thermometer—they show symptoms like declining revenue, inefficiencies, or poor performance. But just like the thermometer can’t diagnose internal organ issues, BI tools alone can’t tell us why these inefficiencies exist or how to correct them.